Max customer acquisition cost

From order value, margin and repeat rate, the tool computes lifetime value, the most you can pay to acquire a customer, and your max cost per click.

No sign-up — runs in your browser

SAR
%
orders
years
%
%

Result

Max sustainable CAC—
Customer lifetime gross profit—
Break-even CAC on first order—
Max CPC (safe)—
Max CPC (aggressive)—
How we calculate

“Safe” means the first order covers the ad cost. “Aggressive” relies on repeat purchases — use it only if your repeat data is reliable.

Numbers say you need a plan?

We’ll review your numbers with you and suggest what lifts your profit — first session free.